My first name is Maria but I go by my second name – Patricia.
Seasoned Art Director/Designer with over 11 years of experience working on client and agency side, creating ideas for several formats, such as digital (social, online ads and websites), direct mail, print, OOH, XM/activations, and POS, as well as developing branding and re-branding projects.
Worked for a variety of multinational brands, like Ford, M&M’s, Mars,Twix, Diageo, Lyft, Uncle Ben’s, Whiskas, Pedigree, Skittles, Snickers, PepsiCo; and Canadian brands like RBC and Revera.
Worked in the conception and led the execution of RBC’s Avion Holiday Boutique 2018, as well as Revera’s re-branding initiative. I’ve been involved in high-level pitches at Match Marketing Group, winning new business like Ford and Sundial Growers.
E-mail: mp.pfranco@gmail.com